Apartment 77, Gladstone House, 190 Strand, London, WC2R 1AB
UPRN:10033640641Flat/Maisonette2 bedsBuilt -
LeaseholdCouncil Tax: Band HEPC: B (87)
Data freshness:Price Paid· freshPrice Paid: fresh, refreshed 5d ago (2026-11-01T08:48:11.154109+00:00)EPC· 6mo agoEPC: stale, refreshed 6mo ago (2026-05-20T10:58:39.129138+00:00)Risk· 5mo agoRisk: stale, refreshed 5mo ago (2026-06-18T00:00:00+00:00)Connectivity· 1mo agoConnectivity: ageing, refreshed 1mo ago (2026-10-03T06:43:10.905825+00:00)Schools· 1mo agoSchools: ageing, refreshed 1mo ago (2026-10-06T08:24:30.427161+00:00)Amenities· 1mo agoAmenities: ageing, refreshed 1mo ago (2026-09-23T00:00:00+00:00)Area· Census 2021Area: static reference data (Census 2021); authoritative and does not refresh
HP Score
64
/ 100
Mixed
Verdict
today
- Verdict: INVESTIGATE, on a scale of Buy, Investigate, Avoid.
Mixed signals - investigate
Evidence
20 of 21 sourcesSale Estimate
£1,976,000
£1.88M - £2.08MHigh
Estimate
£1.98M
Range
£1.88M – £2.08M
Rent Estimate (pcm)
£6,950
£6k - £8k
Monthly
£6,950
Yield
4.22%
Verdict
Derived from HomePortfolio scores
Apartment 77 earns an INVESTIGATE rating with HP Score 64/100. Investment score 79/100 reflects strong fundamentals. Crime intensity is elevated. Walkability is excellent (92/100). Flood risk is not assessed: check the Environment Agency long-term flood map before offering. Tenure is leasehold. Every figure here comes from the live HomePortfolio API; anything it does not publish is left out.
Key SourcesEPC RegisterPortal listingsOfcom Connected NationsOfcom mobile coverageMarket estimates (third-party AVM)HM Land Registry sales matched to addressDefra strategic noise mapping, England Round 4 (Contains Defra data © Crown copyright and database right 2023-2024, Open Government Licence v3.0)Walk ScoreONS Census 2021Police.ukHM Land Registry company ownershipHM Land Registry covenantsHM Land Registry leasesHM Land Registry Price PaidPlanIt / council planning portalsOverture Maps PlacesOfsted / DfE GIAS
64
HP Score
64/ 100
Mixed
79
Investment Score
79/ 100
High
100
Crime Score
100/ 100
Elevated
92
Walkability
92/ 100
Excellent
Transit & Bike
Transit 100Bike 74
Walk Score, out of 100
Valuation & Market
Sale Estimate£1,976,000
Rent Estimate (pcm)£6,950
Gross Yield4.22%
1y Growth+9.3%
3y Growth-13.4%
5y Growth-2.2%
10y Growth-1.8%
Last Sold Price£2,132,150 (2017-04-05)
Risk Overview
- Flood RiskUnknown
- SubsidenceSignificant
- RadonLow
- MiningUnknown
- LandslideLow
- Air QualityLow
- NoiseModerate
Planning Activity
Recent Apps
1WC2R 1AB
Approval Rate
-12mo
Development
low
- Pending2026/4789/LThe replacement of bathroom facilities and the insertion of a kitchen to lower ground floor level, including reconfiguration of modern partition walls, sanitary fixtures and wall finishes.
- Pending26/07358/ADVDisplay of non illuminated bronze face plaque measuring 0.6m X 0.6m
- Pending26/07332/LBCReplacement of one platform lift at first floor level.
Ownership
- Corporate Ownership15.6%
- Overseas OwnershipNo
- Lease Term Remaining-
- CovenantsRestrictive
- Lease TypeLeasehold
- Last Ownership Change2017-04-05
- SourceLand Registry
Connectivity
Broadband (Standard)
19 Mbps
Mobile 4G/5G Coverage
EEThreeO2Vodafone
EV Charger
-
PTAL Rating
-
Area Profile
Median EarningsLocal authority£45,172
Population Density-
Owner Occupied20%
Age Distribution
0-15 11%16-64 79%65+ 10%
Schools Nearby
- -London School of Economics and Political Science0.1 mi
- -Courtauld Institute of Art0.2 mi
- St Clement Danes CofE Primary School0.2 miArea grades2024
Inspected after Ofsted withdrew the single overall grade.
- -City Lit0.2 mi
1 of 5 nearby schools with published figures were oversubscribed in 2026 - demand, not a catchment.
Comparables
- Savoy House, 190 Strand-£1.50M-
- Clement House, 190 Strand-£2.70M-
- Savoy House, 190 Strand-£1.18M-
- Milford House, 190 Strand-£1.85M-