28 Acton House, 253 Horn Lane, London, W3 9EJ

UPRN:12010616Flat/Maisonette1 bedsBuilt 1950-1966

LeaseholdCouncil Tax: Band BEPC: C (75)

Data freshness:Listing· freshPrice Paid· freshPlanning· 4mo agoEPC· 4mo agoRisk· 5mo agoConnectivity· 1mo agoSchools· 1mo agoAmenities· 1mo agoArea· Census 2021Council Tax· 6mo ago

28 Acton House, 253 Horn Lane, London, W3 9EJ

HP Score

/ 100

Mixed

Verdict

today

Verdict: AVOID, on a scale of Buy, Investigate, Avoid.
Significant risk factors

Evidence

20 of 21 sources

Sale Estimate

£297,000

£283k - £312kHigh

Estimate

£297k

Range

£283k – £312k

Rent Estimate (pcm)

£1,200

£1k - £1k

Monthly

£1,200

Yield

4.97%

Verdict

Derived from HomePortfolio scores

28 Acton House earns an AVOID rating with HP Score 68/100. Investment score 61/100 reflects moderate fundamentals. Crime intensity is moderate. Walkability is limited (67/100). Flood risk is not assessed: check the Environment Agency long-term flood map before offering. Tenure is leasehold. Every figure here comes from the live HomePortfolio API; anything it does not publish is left out.

Key SourcesEPC RegisterPortal listingsOfcom Connected NationsOfcom mobile coverageMarket estimates (third-party AVM)HM Land Registry sales matched to addressDefra strategic noise mapping, England Round 4 (Contains Defra data © Crown copyright and database right 2023-2024, Open Government Licence v3.0)Walk ScoreONS Census 2021Police.ukHM Land Registry company ownershipHM Land Registry covenantsHM Land Registry leasesHM Land Registry Price PaidPlanIt / council planning portalsOverture Maps PlacesOfsted / DfE GIAS

HP Score

68/ 100

Mixed

Investment Score

61/ 100

Moderate

Crime Score

39/ 100

Elevated

Walkability

67/ 100

Moderate

Transit & Bike

Transit 65Bike 66

Walk Score, out of 100

Opportunity

Why this could be an opportunity

Low confidence0 independent sourcesLead to verifyListing checked 30 Oct 2026

This rests largely on a single source. Treat the score as a prompt to investigate, not a conclusion.

Check before relying on this score: leasehold with no service charge disclosed - the stress test assumes GBP 0. It ranks after every home whose inputs are verified.

Valuation edge0/15
claims [AVM +2.4% (HIGH)] → measured edge +0.00pp of the ask; on later-registered sales an AVM discount carried no edge and a sold-evidence gap at most +0.5pp
Market estimate used (HIGH confidence) · snapshot 9 Oct 2026
- valuation_snapshotsestimate for 12010616· as of 9 Oct 2026
Rental economics0/40
gross yield 5.0%; range width penalty ×0.87
- valuation_snapshotsrent estimate 1200/mo (range 1100-1300)· as of 9 Oct 2026· verify before relying on this
Stress margin0/30
stressed cash flow -471/mo, -39% of rent (6.75% on a 75% loan; no service charge or ground rent disclosed); fails the stress - earns nothing; leasehold with no service charge disclosed - the stress assumes GBP 0
- underwriting_assumptionscosts not disclosed by the advert· as of 30 Oct 2026· verify before relying on this
Seller motivationNot scored
context, not scored: 1 price cut(s), 243 days on market; homes with a cut sold 0.2-0.3pp further below the cut ask, which is not an edge
- portal_listingsprice_changes + first_published_date· as of 30 Oct 2026
Risk & liquidity14.7/15
416 sales/12mo in area; valuation range width 10%
- property_intelligencetransactions_12mo

4 of 4 components scored. Ranks on gross yield, the stress margin, risk and disclosed facts. A pricing claim earns only its measured edge: today 0 for the market estimate and at most +0.5pp for sold evidence. The score itself is not yet checked against the outcomes of homes it scored.

Economics

What happens to your money

Price sensitivity

£217,500£333,500

The same scorer re-run at hypothetical asking prices, holding rent, comps and listing history constant. Not a prediction of what the seller would accept.

Your assumptions

Purchase price£290,000

At the asking price

Monthly rent£1,200/mo

Evidenced range £1,100-£1,300

Interest rate5.4%

Loan to value75%

Cash required: £92,800
Net cash flow: -£148/mo
Cash on cash: -1.9%
Score at this price: 15

After a 8% void allowance, 15% management and 10% maintenance. Lender coverage (rent ÷ interest): 1.23 - below the usual 1.25 test. These are your assumptions, not evidence: only the pre-filled rent and price come from the record.

Evidence

Where every number comes from

valuation_snapshotsestimate for 12010616Valuation edge · as of 9 Oct 2026
valuation_snapshotsrent estimate 1200/mo (range 1100-1300)Rental economics · as of 9 Oct 2026 · verify before relying on this
underwriting_assumptionscosts not disclosed by the advertStress margin · as of 30 Oct 2026 · verify before relying on this
portal_listingsprice_changes + first_published_dateSeller motivation · as of 30 Oct 2026
property_intelligencetransactions_12moRisk & liquidity

Sold comparables in depth

Risks

What could kill this deal

Score confidence is low
largely a single source - treat the number as a prompt, not a conclusion
Rental economics needs verification before you rely on it
rent estimate 1200/mo (range 1100-1300)
Stress margin needs verification before you rely on it
costs not disclosed by the advert

Plan

Before you offer

1. Get two written rental appraisals from local lettings agents.
The rent estimate rests on area-level evidence, not lettings on this street.
2. Ask the agent why the price was reduced and whether a previous sale fell through.
1 price cut(s) recorded on the listing history.
3. Treat the gap to the estimate as unproven - compare recent sold prices on the street yourself before pricing an offer around it.
On later completions, homes listed below their estimate sold at the same share of the asking price as the rest.
4. Commission a full structural survey, not a basic condition report.
The score prices market evidence, not the fabric of the building.

Valuation & Market

Sale Estimate£297,000

Rent Estimate (pcm)£1,200

Gross Yield4.97%

1y Growth+4.2%

3y Growth-3.0%

5y Growth-2.9%

10y Growth-0.1%

Last Sold Price£105,000 (2003-10-31)

View Market Details

Risk Overview

Flood RiskUnknown
SubsidenceSignificant
RadonLow
MiningUnknown
LandslideLow
Air QualityLow
NoiseModerate

View Full Risk Report

Planning Activity

Recent Apps

0W3 9EJ

Approval Rate

-12mo

Development

low

263964PALHE
Single storey (Max 4m deep and Max 2.70m high) rear extension (42 days Prior Notification Process)
Pending
263876PALHE
Single storey (Max 5.55m deep and Max 3.65m high) rear extension (42 days Prior Notification Process)
Pending
26/0187/DELEAL
Discharge of condition PLC-15 pursuant to planning permission reference 165514OPDFUL dated 20/10/2023 for 'Redevelopment of the site to provide a single storey basement with a part 10, part 36 storey building comprising 350 residential units and ancillary facilities (Use Class C3) with a mix of studio, 1 bed, 2 bed and 3 bed flats and 503qm (GIA) of flexible use class E and/or Sui Generis (pub/wine bar/drinking establishment) and/or F1 and/or F2 floorspace and a landscaped public realm, together with associated public and private amenity space, cycle parking, car parking, servicing, landscaping and other associated works (Full Planning Application accompanied by an Environmental Impact Assessment) (Amended description, revised plans and affordable housing received 17/07/20)'
Approved

View Planning Timeline

Ownership

Corporate Ownership48%
Overseas OwnershipNo
Lease Term Remaining44 yrs
CovenantsRestrictive
Lease TypeLeasehold
Last Ownership Change2003-10-31
SourceLand Registry

View Ownership Details

Connectivity

Broadband (Standard)

16 Mbps

Mobile 4G/5G Coverage

EEThreeO2Vodafone

EV Charger

PTAL Rating

View Connectivity Map

Area Profile

Median EarningsLocal authority£35,665

Population Density7,055 /km²

Owner Occupied26%

Age Distribution

0-15 20%16-64 67%65+ 13%

View Area Profile

Schools Nearby

West Acton Primary School
0.4 mi
GoodConcerns
St Vincent's Catholic Primary School
0.4 mi
Inspected as St Vincent's Catholic Primary School (URN 101926) on 28 Nov 2023
Greek Primary School of London
0.4 mi
Inadequate
Derwentwater Primary School
0.5 mi
-

3 of 10 nearby schools with published figures were oversubscribed in 2026 - demand, not a catchment.

View All Schools

Comparables

View All

Acton House, 253 Horn Lane
-
£173k
-
Acton House, 253 Horn Lane
-
£198k
-
Acton House, 253 Horn Lane
-
£365k
-
Acton House, 253 Horn Lane
-
£270k
-

Boundary data not available for this property

No registered title polygon, building footprint, or street match for this property yet.

Why: No HMLR INSPIRE / OSM footprint / OS Open USRN match for this UPRN

Source: HM Land Registry INSPIRE / OpenStreetMap / OS Open USRN